[COMPANY], IČO [ICO], [ADDRESS], Slovakia (the "controller"). Contact: robert@looplabs.dev. This site is robertruzek.dev.
| What | Data | Why and on what basis | For how long |
|---|---|---|---|
| Contact and audit forms | name, e-mail, website address, your message, the page you sent it from, IP address and browser (anti-spam) | to answer you and prepare a proposal (Art. 6(1)(b) GDPR, pre-contractual steps); anti-spam checks are a legitimate interest (Art. 6(1)(f)) | until your enquiry is closed, then 12 months; leads that become clients follow the client contract |
| Anonymous statistics (Ahrefs Web Analytics) | page views, referrer, country, device, events such as "form sent". No cookies, no persistent identifier: a daily-rotating hash of IP + browser, IP never stored | to know which pages work (Art. 6(1)(f), legitimate interest). You can switch it off in cookie settings | aggregated; the identifier changes every day |
| Session recordings (Microsoft Clarity) | anonymised recording of clicks, scrolling and mouse movement, device and browser; form contents are masked | only with your consent (Art. 6(1)(a)); you can withdraw it any time in cookie settings | 30 days (recordings), aggregated data 13 months |
| Hosting and server logs | IP address, requested URL, time, browser | security and troubleshooting (Art. 6(1)(f)); hosted by Exon (Slovakia) | up to 30 days |
| E-mail and CRM | your message and contact details are stored in my own CRM (LoopLabs HQ on Supabase, EU region) and delivered by e-mail via Postmark | so I can reply and keep track of our conversation (Art. 6(1)(b)) | as above |
Processors under contract: Exon s.r.o. (hosting, SK), Supabase (CRM database, EU), Postmark / ActiveCampaign (transactional e-mail), Ahrefs Pte. Ltd. (anonymous statistics, DPA with standard contractual clauses), Microsoft Ireland Operations Ltd. (session recordings, only with consent; transfers under the EU-US Data Privacy Framework). I never sell data and never use it for advertising.
Access, rectification, erasure, restriction, portability, objection, and withdrawal of consent at any time (Art. 15–22 GDPR). Write to robert@looplabs.dev. You can also complain to the Office for Personal Data Protection of the Slovak Republic (dataprotection.gov.sk).
Details, lifetimes and how to change your choice are on the cookies page.